Ariticle #7 - Census 2011 - The Slogan, Logo, Jingle & Website

IDENTITY OF ANGUILLA POPULATION AND HOUSING CENSUS 2011

Anguilla’s Population and Housing Census 2011 has been branded, by this we mean that there are some identify symbols which once seen or heard should automatically tell you that whatever proceeded or follows relates to the AP&H Census 2011.

The identifying features of the AP&H Census 2011 are:
· A slogan
· A logo
· A jingle

These features are outlined below:

SLOGAN

“It All Adds Up” thus what should be written or spoken is; “Anguilla Population and Housing Census 2011 - It All Adds Up”

LOGO

The interpretation of the AP&H Census 2011 is outlined below:

Population and Housing– is the type of census

2011 – is the year of the census

“It All Adds Up!” – the slogan adopted for the 2011 Population and Housing Census

Three orange dolphins - the three dolphins design is popular and helps to depict Anguilla, the country being surveyed. The three dolphins represent endurance, unity and strength; and are in a circle for continuity.

House – this represents the House listing, Housing Census and households being a basic unit for enumeration.

Pointed top of the house – this represents the pitch shape of many Anguillan structures. It also represents the upward direction of Anguilla’s population.

The four characters touching hands - symbolises the participation of all persons in the country; family structures; and it also reflects the diversity of the composition of Anguilla’s population- various ages, various races, all cohabiting the same space.

Open door – person’s willingness to be included in the census and also the mandatory participation of all households.

Adult male – human element of the population census, appeals to adult males and their importance in the process. They also represent an individual being a basic unit for enumeration.

Adult female – human element of the population census, appeals to adult females and their importance in the process. They also represent an individual being a basic unit for enumeration.

Female child – human element of the population census, appeals to female children and their importance in the process. They also represent an individual being a basic unit for enumeration.

Male child – human element of the population census, appeals to male children and their importance in the process. They also represent an individual being a basic unit for enumeration.

JINGLE

The jingle can be found at the following link: https://gov.ai/census/ at the bottom left-hand side of the front page. The words of the jingle are as follows:

IT ALL ADDS UP
Be counted
Make sure IT ALL ADDS UP
Do not be excluded
Make sure IT ALL ADDS UP

May 2011
Census time on de island
We’re seeking information
About de population
We want to know
Did it shrink or did it grow
And if it grew
How will it impact me and you
And when it’s time for your intervire
Cooperate I’m begging you

Be counted
Make sure IT ALL ADDS UP
Be counted
Make sure IT ALL ADDS UP

BBW151010

Please note that all rights are reserved. Unauthorized duplication is a violation of the applicable laws. No part of the jingle, slogan or logo may be reproduced, stored in a retrieval system, transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without prior written permission.

There is also a website which provides the reader with some invaluable information about the upcoming AP&H Census 2011 as well as archive data from the 2001 Census. The link to this website is – https://gov.ai/census

Article #6 - Census 2011 - Jingle Competition

This is your chance to be part of the preparations for Anguilla’s decennial Population and Housing Census due in May 2011. The Anguilla Statistics Department is looking for a jingle that has impact! It should express clearly what you feel Anguilla’s Census is all about, incorporating the slogan, ‘It All Adds Up”.

This is your chance to help us brand the Anguilla Population and Housing Census 2011. If you or anyone you know is up for a challenge to compose and produce a jingle with a clear message about the census, then please submit your jingle by September 17, 2010. The competition is open to all residents of Anguilla.

The jingle must be a short song approximating but not exceeding thirty-five (35) seconds which will aid and promote instant public recognition of the Anguilla Population and Housing Census 2011. This jingle must incorporate the slogan: “It All Adds Up” and should be original.

All entrants are subject to the competition rules and criteria. Rules, guidelines and entry forms are available from the Anguilla Statistics Department as well as on the website: www.gov.ai/2011Census

The competition opens on August 27, 2010 and closes on September 17, 2010. There are no associated fees for entry. Prizes will be given to three finalists in the competition.

Article #5 - Census 2011 - Logo Competition

This is your chance to be part of the preparations for Anguilla’s decennial Population and Housing Census due in May 2011. The Anguilla Statistics Department is looking for a logo that has impact! It should provide a clear image of what you feel Anguilla’s Census is all about, incorporating the slogan, ‘It All Adds Up”.

This is your chance to help us brand the Anguilla Population and Housing Census 2011. If you, or anyone you know is up to the challenge of designing a logo with a clear message about the census, then please submit your design by August 13, 2010. Any resident of secondary school age 11 to 17 years can enter.

A logo is a graphic mark or emblem which will aid and promote instant public recognition of the Anguilla Population and Housing Census 2011. This logo must incorporate the slogan: “It All Adds Up” and should be original.

All entrants are subject to the competition rules and criteria. Rules, guidelines and entry forms are available from the Anguilla Statistics Department as well as on the website: www.gov.ai/2011Census

The competition opens on July 26, 2010 and closes on August 13, 2010. There are no associated fees for entry. Prizes will be given to three finalists in the competition.

Article #4 - Census 2011 - Slogan Competition Winners

The Anguilla Statistics Department is pleased to announce that the Anguilla 2011 Housing and Population Census slogan search has recently been completed.

Anguilla by law is required to conduct a Population and Housing Census every ten (10) years. Anguilla’s last census was conducted in May 2001 and therefore is due to conduct its sixth (6th) census in May 2011, having previously conducted censuses in 1960, 1974, 1984 and 1992.

This competition was part of one of the most important components of the census; education, communication and publicity. The education, communication and publicity activities include components of the census such as user consultations, census education, publicity and promotion of census products, with one of its objectives being to ensure that each resident is fully aware of the upcoming Anguilla Population & Housing Census 2011 and its activities.

To this end, the Anguilla Statistics Department launched an Anguilla Population and Housing Census 2011– Slogan Competition, which was opened to all students of primary school age which commenced on May 4, 2010 and ended on May 17th, 2010.

There were four winners that were selected, two of which will share the third prize after receiving equal points for their slogan entry. Though, there were only four winners, all persons that participated did an exceptional job nonetheless.

The following are the names of the winners for the Anguilla 2011 Population and Housing Census:

1st Prize slogan – Merlica Smith Jolie – “Anguilla Population and Housing Census 2011 – It All Adds Up” (Sponsored by First Caribbean International Bank, Coral Reef Bookstore and the Government of Anguilla)

2nd Prize slogan – Pamela Seeyu – “Anguilla Population and Housing Census 2011 - Everyone Counts” (Sponsored by A-Affordable Insurance)

3rd Prize slogan – Tyrique C. Lake – “Anguilla Population and Housing Census 2011 – Numbers Matter” (Sponsored by Anguilla Social Security Board)

3rd Prize slogan – Jaheim N. Hamilton – “Anguilla Population and Housing Census 2011 – The Number Matters” (Sponsored by Anguilla Social Security Board)

The Anguilla Statistics Department also wishes to thank Mrs. Rita Carty for her assistance in the transforming and selecting of the winning slogans. The Anguilla Statistics Department would also like to extend much gratitude to the sponsors for their generous contributions towards the prizes for the competition.

“The Anguilla Population and Housing Census 2011 – It All Adds Up”

Article #3 - Census 2011 – Slogan Competition

The Anguilla Statistics Department has commenced the process of education and communication component for the Anguilla 2011 Population and Housing census.

Anguilla by law is required to conduct a Population and Housing Census every ten (10) years. Anguilla’s last census was conducted in May 2001 and thus its sixth (6th) census is due to be conducted in May 2011, having previously conducted censuses in 1960, 1974, 1984 and 1992.

One very important component of the census is its education, communication and publicity activities. This includes components of the census such as user consultations, census education, publicity and promotion of census products. In an effort to create a high level of awareness, educate the population and promote the upcoming Anguilla Population and Housing Census 2011, the Anguilla Statistics Department is launching the Anguilla Population and Housing Census 2011 – Slogan Competition, opened to primary school students.

A slogan is a short memorable phrase which will seek to:
Communicate a message about the upcoming census; and
Fix in the minds of all Anguillians and residents of Anguilla the purpose of this census.

The competition is open to students attending primary education in Anguilla, (including home schooled and tutored children) and commences on May 04, 2010 and closes on May 17, 2010 at 4:00pm. There are no associated fees for entry. Prizes will be given to three finalists in each competition.

Rules, guidelines and entry forms are available from the Anguilla Statistics Department as well as on the Government of Anguilla website www.gov.ai/2011Census