Ariticle #7 - Census 2011 - The Slogan, Logo, Jingle & Website

IDENTITY OF ANGUILLA POPULATION AND HOUSING CENSUS 2011

Anguilla’s Population and Housing Census 2011 has been branded, by this we mean that there are some identify symbols which once seen or heard should automatically tell you that whatever proceeded or follows relates to the AP&H Census 2011.

The identifying features of the AP&H Census 2011 are:
· A slogan
· A logo
· A jingle

These features are outlined below:

SLOGAN

“It All Adds Up” thus what should be written or spoken is; “Anguilla Population and Housing Census 2011 - It All Adds Up”

LOGO

The interpretation of the AP&H Census 2011 is outlined below:

Population and Housing– is the type of census

2011 – is the year of the census

“It All Adds Up!” – the slogan adopted for the 2011 Population and Housing Census

Three orange dolphins - the three dolphins design is popular and helps to depict Anguilla, the country being surveyed. The three dolphins represent endurance, unity and strength; and are in a circle for continuity.

House – this represents the House listing, Housing Census and households being a basic unit for enumeration.

Pointed top of the house – this represents the pitch shape of many Anguillan structures. It also represents the upward direction of Anguilla’s population.

The four characters touching hands - symbolises the participation of all persons in the country; family structures; and it also reflects the diversity of the composition of Anguilla’s population- various ages, various races, all cohabiting the same space.

Open door – person’s willingness to be included in the census and also the mandatory participation of all households.

Adult male – human element of the population census, appeals to adult males and their importance in the process. They also represent an individual being a basic unit for enumeration.

Adult female – human element of the population census, appeals to adult females and their importance in the process. They also represent an individual being a basic unit for enumeration.

Female child – human element of the population census, appeals to female children and their importance in the process. They also represent an individual being a basic unit for enumeration.

Male child – human element of the population census, appeals to male children and their importance in the process. They also represent an individual being a basic unit for enumeration.

JINGLE

The jingle can be found at the following link: https://gov.ai/census/ at the bottom left-hand side of the front page. The words of the jingle are as follows:

IT ALL ADDS UP
Be counted
Make sure IT ALL ADDS UP
Do not be excluded
Make sure IT ALL ADDS UP

May 2011
Census time on de island
We’re seeking information
About de population
We want to know
Did it shrink or did it grow
And if it grew
How will it impact me and you
And when it’s time for your intervire
Cooperate I’m begging you

Be counted
Make sure IT ALL ADDS UP
Be counted
Make sure IT ALL ADDS UP

BBW151010

Please note that all rights are reserved. Unauthorized duplication is a violation of the applicable laws. No part of the jingle, slogan or logo may be reproduced, stored in a retrieval system, transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without prior written permission.

There is also a website which provides the reader with some invaluable information about the upcoming AP&H Census 2011 as well as archive data from the 2001 Census. The link to this website is – https://gov.ai/census